Name: A billboard that breathes
Uploaded: Oct 05, 2020
Description: Jhatkaa developed a breathing billboard that showed the impact of air pollution on lungs. The Bengaluru based NGO demonstrated the impact of air pollution on lungs. Know more about their unique approach here

Ruchika Asatkar

India

Maharashtra

For All

Jhatkaa developed a breathing billboard that showed the impact of air pollution on lungs. The Bengaluru based NGO demonstrated the impact of air pollution on lungs. Know more about their unique approach here

Health

Environment

#letmebreathe

Season 01

Jhatkaa developed a breathing billboard that showed the impact of air pollution on lungs The Bengaluru based NGO demonstrated the impact of air pollution on lungs Know more about their unique approach here

A billboard that breathes

Air pollution bad impact

Jhatkaa NGO

Breathing billboard

air pollution

Siya Bhatia

Artist

Pluc Stories

Documentary

Culture

Anmol Sonar

Pluc Creator

#documentary

artist

culture

Delhi

The Artist Behind the Soundtrack - Part 2

Harsh Pandey

The Artist Behind the Soundtrack

Udit Utpal

Bihar

Have you seen the traditional headwear Coke Studio-featured singer Utpal Udit wears?

Abdul Subhan

The Key Maker of a Delhi Footpath - Part 2

Roshni Bagdwal

What makes Bihar folk music different from the rest of India?

Solar Energy

Renewable Energy

People Like Us

renewable energy

solar energy

Devi Prasad Nanda

Modern Applique

The Sun Temple

Konark Sun Temple

Puri

Puri 2

Manorama

Cow dung

Kartik_

Kartik

Krishna Chandra Mahanti

Kartik part 2

Shridhar Mahapatra

Papier-Mâché

Niranjan Maharana

Stone Carving

Jagannath Mahapatra

Seashells

Deepak Biswal

Smoke Art

Cuttack

Odisha

Sabita Sahoo

Rolling into a Bright Future: How Solar Power is Crafting a New Era for Pipli's Applique Artists

Renubala Swain

Stitching Sunshine into Heritage: Renubala Swain’s Vision for Pipli’s Applique Art

Divine Sparks and Clean Energy: How Solar Power Uninterrupted Puri’s Sacred Rath Seva

Santosh

Solar Energy Revived Puri’s Sacred Chandua Art

Kamadev Maharana

Crafting Green Spaces: How Kamadev Maharana is Transforming Waste into Eco-Gardens

Sukanti Das

Weaving Waste into Wealth: How Sukanti Das is Empowering Women in Puri

Sumanjyoti

Beyond the Horizon: Celebrating Odisha’s Culture, Talent, and Rising Progress

Sunil Kumar

Molding Earth with Modern Light: Kakatpur’s Terracotta Art Goes National

Chinmayee Jena

Decades of Devotion: How Solar Energy is Illuminating Odisha's Timeless Chandua Art

Sarojin

Painting Heritage: Empowering Cuttack’s Fabric Artists Through Green Innovation

Swarnalata

Spinning on Sunshine: How Solar Energy Revolutionized Odisha’s Terracotta Craft

Sujit Kumar Mahapatra

Crafted by Hand, Powered by the Sun: The Green Evolution of Pipli’s Handicrafts

Sitaram

Tradition Meets Modernity: How Clean Energy is Shaping Odisha's Innovative Handicrafts

Shubhya Kumar

Shaping the Earth with Solar Power: Taking Odisha’s Terracotta Art Global

Pushpani Sahani

Illuminating Heritage: The Social Worker Keeping Puri's Sacred Craft Alive

Priyadarshini Mishra

Evolution of Elegance: How Solar Technology is Elevating Odisha's Sacred Chandua Art

Nitin Kumar

Divine Creation: How Devotion and Sustainable Progress are Reshaping Puri’s Folk Art

Narendra Kumar Maharana

Weaving Prosperity: How Solar Power is Elevating Odisha's Golden Grass Craft

Jharna Nayak

Colors of Tradition, Powered by the Sun: Odisha’s Pattachitra Goes Green

Indira Patra

Crafting Joy with Clean Energy: Puri’s Solar-Powered Soft Toys

Harapriya Mohanty

Flying High on Clean Energy: The Solar Revolution Behind Puri's Sacred Flags

Chandana Sahoo

Stitching a Brighter Future: How Solar Energy Revived Odisha’s Chandua Craft

Birjana Das

Sacred Threads: Powering Community Growth Through Chandua

Sushree Shivani

Everlasting Blooms: Crafting Independence in Odisha

Shasmita Mohapatra

Modernizing Tradition: Shasmita’s Path to Empowerment

Savita Pattnaik

Seeds of Change: Scaling Odisha’s Paddy Craft

Namita

From Roots to Recognition: Namita Panda’s Solar-Powered Journey

Jayanti Mahapatra

Radiant Heritage: Powering the Art of Chandua

Babita

The Sun of Progress: Babita Nayak’s 30-Year Journey in Art

Chandan Yatra

Sand artist

Chilika Buffaloes

Folk Artist

Tarakasi

Wrap up videos

Pattachitra Art

Dola Yatra

Pipli art

Cuttack Tarakasi | The Silver Web

Sambalpuri Dance

Not a protest. A plan.

Odisha has never lacked extraordinary people. What it has lacked is a camera willing to stay long enough to find them. This series goes looking through craft traditions, cultural heritage, handloom weavers, Pattachitra painters, solar energy adoption and clean energy to find the people whose everyday work is quietly driving Odisha's growth from the ground up. This is the Odisha story closer than you have ever seen it.

Mo Odisha Story

Pluc Original

Entertainment

Sewa

Pluc Originals

entertainment

Nisha

Nisha Leads with Dignity: Farming, Training, and Empowerment

Meenaben

Building More Than Homes: Meenaba’s Story of Dignity

Bhavna Kankeshwar

GujjuMummy’s Story: Where Age Meets Dignity and Growth

Mandaben

Mandaben Leads with Learning: A Story of Dignity and Growth

Rekhaben

Rekhaben’s Journey of Financial Literacy and Dignity

Ashaba Jadeja

From Cricket to Community: Ashaba Jadeja’s Journey of Dignity

Subhanben

Subhanben’s Journey: From Restriction to Renewable Leadership

Neelamba

Where Safety Meets Skill: Neelamba’s Story of Dignified Livelihood

Krishnaben

Cooking & Dignity: Krishnaben’s Path to Digital Empowerment

Kiranben

From Awareness to Action: Kiranben on Financial Literacy and Dignity

Usha Maheshbhai

Ushaben’s Journey of Work and Dignity

Suhana Ben

Stepping Out with Dignity: Suhanaben’s Story

Kantaben

From Weaving to Dignity: Kantaben Changing What Work Means

Ajaita

From Work to Dignity: Rural Women Changing What Work Means

Babli Kaurben

From Smoke-Filled Kitchens to Fuel Independence: A Story of Dignity

Meena Longjam

30 Years of Building Dignity, Quietly

Geetaben

Stepping Out with Dignity: Geetaben’s Story

Neeruben

From Moving for Work to Building Dignity at Home

Neetaben

She Chose a Different Way to Farm with Dignity

When Women Are Seen, Dignity Follows

Dipali Ben

From Being Told 'No' to Building Dignity

Muna Bhujel

From Challenge to Dignity and Livelihoods

Preethy Ann Kochummen

Dignity in the Digital Age: Who Gets Included?

Under The Same Sun  COP Premiere

Under The Same Sun: Gujarat is a community-led video storytelling campaign co-created by PLUC and Self Employed Women&rsquo;s Association under the Social Saheli initiative, launched at COP30.
While SEWA has trained thousands of rural women as solar technicians, a critical gap remained&mdash;recognition and visibility. Women were often confined to peripheral roles, with their technical skills overlooked.
The campaign addresses this by enabling women to document their own work through mobile-first storytelling. Across Gujarat, 1,000+ women captured real-time solar labour&mdash;installation, maintenance, repair, and operations&mdash;creating stories in local languages, later subtitled for wider reach.
With 3000+ videos and a reach of 3 million, the campaign has become one of India&rsquo;s largest visual archives of women-led solar work. Distributed across digital platforms and supported by offline screenings, it engaged both grassroots communities and clean-energy stakeholders.
Beyond visibility, the project strengthened women&rsquo;s professional identity, increased community recognition, and demonstrated a ready, skilled workforce for India&rsquo;s energy transition&mdash;including participation from groups such as salt workers and Rabari communities.
Under The Same Sun makes a clear case: India&rsquo;s clean-energy future depends not just on jobs, but on recognising the women already powering it.

Under The Same Sun: Gujarat’s Women Powering India’s Solar Transition

Lifestyle

lifestyle

Inside the Sumi Morung: Where Energy Meets Tradition at Hornbill 2025

Why This Morung Took Home Best Morung 2025

Zutho: The Ancient Naga Brew Everyone’s Talking About at Hornbill

When Rock Met Tradition at Hornbill 2025

Every Thread Tells a Story: Inside the Symbolism of Naga Shawls

Inside the Chakhesang Morung at Hornbill 2025

Inside the Sangtam Morung: Colour, Craft & Mongmong Spirit

Inside the Rengma Morung: Craft, Colour & Quiet Mastery

Inside the Lotha Morung: Nature, Culture & Community at Hornbill 2025

This Year at Hornbill Festival: Morung Houses Go Digital, Step Inside the Angami Morung

The School Before Schools: Inside Nagaland’s Ancient Morung Classroom

The Morung Project reimagines how indigenous knowledge is preserved and shared. By weaving together traditional architecture, oral histories, visual storytelling, and contemporary technology, the show creates an immersive experience that connects past, present, and future.

The Morung Project

A billboard that breathes

Published on Oct 05, 2020

U

0

Show Creator

#letmebreathe

2 Categories

Latest Episodes

The Artist Behind the Soundtrack - Part 2

The Artist Behind the Soundtrack

Have you seen the traditional headwear Coke Studio-featured singer Utpal Udit wears?

The Key Maker of a Delhi Footpath - Part 2

What makes Bihar folk music different from the rest of India?

Shows

A billboard that breathes

Published on Oct 05, 2020

U

0

Show Creator

#letmebreathe

2 Categories

Latest Episodes

The Artist Behind the Soundtrack - Part 2

The Artist Behind the Soundtrack

Have you seen the traditional headwear Coke Studio-featured singer Utpal Udit wears?

The Key Maker of a Delhi Footpath - Part 2

What makes Bihar folk music different from the rest of India?

Shows

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