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This is how we started an education campaign in our village

Published on May 13, 2022

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Puneeta

Over 11 million girls may not go back to school after the COVID-19 crisis. School dropout is a common phenomenon in rural parts of India and the pandemic has just made it worse. But some girls in Kushinagar, Uttar Pradesh are not letting these odds beat them. Meet Puneeta, Nisha, Rinku and Pinky, part of the #HerAkshar community of People Powered Digital Narratives, who decided to bring change in their village. They started a school enrolment campaign and followed it through the pandemic to ensure more girls have access to education. Making sure that no one is left behind, the girls rallied support with local opinion leaders and campaigned to increase awareness about education in their villages Mishroli and Shahpur Khalwa Patti. Together their campaign has managed to sensitise 1500 people across 10 villages in Uttar Pradesh. Inspired by the campaign which engaged with 218 Mushahar families, 166 children (52 boys and 114 girls) were enrolled in a school. When they met the PLUC team for the first time, the girls had only begun their movement of motivating fellow community members on the importance of education at the grassroots level. On #YouthDay, here is their inspiring story of change.

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